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12 min read
logo bakotech
Марина Моськіна
Maryna Moskina
Head of People BAKOTECH
A Unified Digital Communication Environment Without Borders: Implementing the SmartPoint Intranet Solution for True Value Added IT Distributor BAKOTECH
Innovation is not merely the result of financial incentives or the brilliant breakthroughs of a few individuals. It is born where there is a favorable environment for ideas to grow. When people have access to knowledge, the necessary tools, and the ability to collaborate effectively, their ideas evolve, expand, and transform into truly groundbreaking solutions. This is why corporate culture, internal communication, and the environment that enable employees to generate and realize their ideas play such a crucial role. Behind every innovation stand people – experts who bring cutting-edge solutions to life. With this understanding, BAKOTECH invests not only in expanding its solution portfolio but also in its team and in creating optimal conditions for productive work. This, in turn, enables the company to deliver the highest level of service to its partners. The implementation of the SmartPoint Intranet solution has become another strategic step toward strengthening BAKOTECH’s human capital. So how exactly did the launch of the corporate portal help the company enhance its communication processes and boost the efficiency of its HR department? Read the full story in this new case study from SMART business!

How Processes Worked Before Implementation – and What Factors Triggered the Need for a New Solution

The company’s active growth, expansion into new markets, and the scaling of cross-functional teams became key factors that called for a more streamlined approach to BAKOTECH’s internal communications and HR processes. Existing tools such as Outlook, Teams, and other Microsoft products performed their roles well – both when the team had fewer than 100 employees and during the phase of rapid growth. However, relying solely on these tools made it increasingly difficult to keep everyone informed about important updates, quickly find necessary documents and corporate information, conduct comprehensive onboarding for new hires, and cover the broader range of tasks handled by the HR department. All of this pointed out the need for additional tools. When the company grew to over 200 employees, the old approach required reinforcement to meet key needs, specifically:
  1. The need for a centralized platform that would provide quick access to corporate information and company resources.
  2. Expanding the capabilities for automation and personalization of processes such as onboarding or familiarization with company policies – of which BAKOTECH has more than 150, spanning nine countries. Each of these jurisdictions has its own specific policies and regulations governing employee activities and internal procedures, which require a thoughtful approach to data organization and structuring. This called for the creation of a single platform that would enable efficient management of large volumes of information and grant easy access to employees across different countries.
  3. The ability to seamlessly integrate communication and HR processes within a single digital environment, eliminating the constant need to switch between different programs and systems.
The company was looking for a solution that would enhance our onboarding process, ensure effective introduction of employees to our company structure, policies, corporate culture, management, and other essential aspects of BAKOTECH’s operations. We chose SMART business and the SmartPoint Intranet solution, as it fully met these requirements
Maryna Moskina
Head of People BAKOTECH
Since the company was already actively using Microsoft tools, choosing SmartPoint Intranet was a natural next step. This software solution is built on Microsoft 365, allowing the customer to smoothly integrate it into their familiar ecosystem. At the same time, SmartPoint Intranet enabled the company to quickly establish a unified digital communication environment thanks to a wide range of additional corporate portal components. The features that became a priority for BAKOTECH included:
  • Personal Dashboard with a Knowledge Base
  • Organizational Structure of the Company
  • Employee Directory
  • News Feed
  • Q&A Section
  • Photo and Video Gallery Module

How the SmartPoint Intranet Implementation Went: Challenges, Tasks, and the Vendor’s Role in Solving Them

The implementation of SmartPoint Intranet at BAKOTECH followed a classic scenario: the company deployed an out-of-the-box version of the solution, which offered the advantage of having all the essential modules already available within the intranet, along with the ability to quickly launch the system and further customize it as needed. As part of the implementation project, SMART business configured the system’s integration with Microsoft Entra ID to automatically retrieve employee and department data. This approach offered a number of benefits:
  • Keeping the data in the Organizational Structure and Employee Directory up to date – when a new employee joins the company, an existing employee’s position changes, or someone transfers to another department, these changes are automatically reflected in the internal portal.
  • Reducing the workload for HR and IT departments – there is no need to manually create or update employee profiles in SmartPoint Intranet, which saves HR and IT specialists time on system administration.
Additionally, during the implementation, the solution was fine-tuned to adjust the display of employee names and surnames in the web parts of the HR module, taking into account the way this data was entered by the customer in Microsoft Entra ID. Particular attention was also paid by both the vendor and the customer to organizing the Knowledge Base. BAKOTECH developed its own approach by dividing the Knowledge Base into regional pages for each country where the company operates. Since each jurisdiction has its own specific policies and regulations, it was crucial to implement an access control system. SMART business helped configure this logic so that each country would have its own set of policies, and employees would only have access to the documents relevant to them. This setup ensured that:
  1. Policies and internal regulatory documents are displayed only to employees for whom they are applicable.
  2. Employees working in Ukraine see Ukrainian policies, while their colleagues in Poland, for example, see Polish ones.
  3. The system takes into account the legislative and corporate standards of each country to ensure compliance with local requirements.
  4. Document access is configured based on roles and access rights, preventing employees from viewing information that is not intended for them.
Our Knowledge Base in SmartPoint Intranet has grown to an impressive scale: 9 countries, over 150 policies – and each policy is a separate page. Yet everything is well organized, intuitive, and convenient to use. We filled the system from scratch – it was a labor-intensive process, but we accepted the challenge because we aimed to create a unified digital environment where all our specialists could interact comfortably. As a result, we’ve built a valuable resource for all our colleagues, which is a major achievement for an international company with such a wide geographic reach
Maryna Moskina
Head of People BAKOTECH
Thus, SmartPoint Intranet allowed the company to streamline its work with corporate documentation – making the documents personalized while ensuring the storage environment remained secure. The BAKOTECH team involved both HR representatives and technical administrators in the project. A key success factor was the customer’s careful preparation of the content needed to populate the new system:
The customer approached the preparation of materials for implementation very responsibly and thoroughly, delivering a large volume of well-structured information on time – which significantly optimized the process. In many projects, one of the key challenges is the lack of ready-made content. But in BAKOTECH’s case, all the necessary data were provided even before the project officially started, which greatly contributed to smooth implementation
Natalia Nenych
Product Consultant
Moreover, the customer fully understood the importance of loading real data into the new system from day one. They prepared articles for the portal’s homepage, materials for the News section, and other content so the interface wouldn’t look “empty” immediately after the Go-Live. BAKOTECH also highlighted the administrator training stage, conducted by SMART business experts as part of the implementation project. However, no matter how thoroughly the theory is covered or how detailed the system walkthroughs are during training, real-life scenarios often raise additional questions. For the customer, it was especially valuable that the implementation team remained available even after the project was officially completed. SMART business quickly provided extra free training hours once the administrators had some hands-on experience with the system, allowing them to address questions arising directly from real-world use. This post-project support helped boost the administrators’ confidence in using the corporate portal and minimized potential startup challenges. The synergy between the two teams, regular productive meetings, the customer’s engagement, and the vendor’s ongoing support all contributed to effective communication and prompt resolution of both organizational and technical issues at every stage of the project. All these factors – combined with SMART business’s well-structured implementation plan – allowed the project to be completed on schedule within the planned 12 weeks.

The First Results of Using the Portal: How the Team Responded to the Change and Which Employee Engagement Methods Proved Most Effective

During the implementation of SmartPoint Intranet into BAKOTECH’s existing business processes, one of the key challenges for the customer was overcoming the team’s initial concerns about the new system. The company’s goal was to ensure an organic and stress-free introduction to the corporate portal, easing the typical anxieties that arise when adopting something new and unfamiliar. Like any company, BAKOTECH aimed to ensure both the return on investment and the system’s effectiveness. To facilitate this, the company assembled a pilot group whose members acted as “internal testers”, carefully identifying any minor issues that needed adjustments. Feedback from this group allowed the portal to be even better tailored to the employees’ individual needs and preferences. Once the pilot phase was complete, communication was expanded to the entire company. To increase engagement and encourage exploration of the portal, BAKOTECH launched a special content series within SmartPoint Intranet. Each week, the team published bite-sized mini-news updates starting with: “Did you know that…”. These posts offered users quick and practical tips on how to use different components and tools of the new portal. For instance, one week would highlight the benefits of browsing the Organizational Structure, and another would focus on the Knowledge Base. This strategy proved highly effective, helping employees gradually adapt and integrate SmartPoint Intranet into their daily routines. One-on-one conversations also revealed that specialists often found more than just answers to their immediate questions — while browsing the portal, they would discover other useful resources, which encouraged deeper and more frequent use of the system. Special attention was given to long-standing employees, as they were more accustomed to existing processes and naturally viewed change as a challenge. Interestingly, for new hires who joined the company after the portal’s launch, SmartPoint Intranet quickly became a standard, everyday tool – since new employees are granted access from their very first working day as part of the onboarding process. The implementation of SmartPoint Intranet was a significant milestone for the HR department. Today, the portal serves as an effective onboarding tool, providing new employees with all the essential information about the company, their colleagues, office locations, corporate values, policies, and more. The solution helps make the onboarding process more autonomous, structured, and comfortable for everyone involved. According to the customer, around 70% of employees have already used the portal at least once to browse specific materials. At the same time, the company continues to explore new initiatives to further increase employee engagement. Additionally, BAKOTECH discussed plans to enhance analytics by using Microsoft’s free service, Microsoft Clarity. This tool offers features such as heatmaps, user journey tracking, and session recordings, which will enable the company to gather deeper insights into how employees interact with the portal.
We understand that in order to be a source of innovation for others, we must constantly evolve ourselves. That’s why we actively implement modern solutions within the company – to optimize workflows, improve communication, and boost team productivity. With SmartPoint Intranet, our company has gained a universal tool that enables seamless communication, easy access to essential policies, guidelines, and other corporate information – all in one place. Now, employees can quickly find what they need without wasting time searching across various systems or local files. The solution has significantly improved the onboarding process and reduced the workload on our HR specialists
Maryna Moskina
Head of People BAKOTECH
Strategic employee engagement, attention to detail, combined with vendor expertise and ongoing support – these were the key factors that ensured the smooth and successful implementation of BAKOTECH’s corporate portal. If your company is also aiming to strengthen its corporate culture, embrace modern tools for automating operational processes, and foster efficient internal communication, SMART business solutions can help you reach those goals. As a trendsetter in the world of innovation, the SMART business team believes modern technology helps free up valuable time and resources, enabling businesses to focus on generating new ideas, developing human capital, and strengthening their competitive edge. SmartPoint Intranet is more than just a portal – it’s a reliable assistant designed to structure your workflows, safeguard important information, and create a digital space for seamless collaboration. Curious to see if SmartPoint Intranet is the right fit for your business needs? Request a free demo, and SMART business experts will help you unlock the solution’s full potential for your company! Request a Demo
10 min read
PZU Лого новый Страхування Справа EN
SMART CRM British Georgian Academy Instagram 1080×1080px
Oleg Usenko
CIO, PZU Ukraine
A Digital Policy for Business: How SmartPoint Intranet Enhanced PZU Ukraine’s Operational Efficiency
PZU Ukraine has been one of the leading insurance providers in Ukraine for over 30 years. Its team consists of more than 500 experienced professionals, delivering corporate and individual insurance services across all insurance classes. PZU Ukraine is part of PZU Group – one of the largest financial institutions in Poland and Central & Eastern Europe, with a history spanning over 200 years. PZU Group is a leader in the insurance sector, operating more than 600 branches across Poland, Lithuania, Latvia, Estonia, and Ukraine. The company’s team of over 16,000 professionals ensures customer confidence and security, offering a portfolio of more than 200 products. For many years, PZU Ukraine has contributed to the development of the country’s insurance sector. Managing such a large team and complex business processes – spanning different professionals, departments, and numerous branches in various cities – requires a specialized approach. The need for an integrated platform for communication, corporate culture support, and convenient access to critical information and resources led to the decision to implement a modern technological solution. SmartPoint Intranet, developed by SMART business, became this platform – an all-in-one tool for creating a unified communication environment. In this case study, we share insights into the project’s details, implementation stages, and benefits.

Project Background: Why PZU Ukraine Needed a Unified Digital Communication Environment and the Key Objectives Behind the SmartPoint Intranet Implementation

PZU Ukraine is a growing company that continues to scale its business processes, expand its team, and strengthen its corporate culture. As a result, the company’s requirements for a corporate portal also evolved. The previous system no longer fully met the company’s needs, particularly in terms of easy access to information, integration of key processes into a unified digital environment, and automation to enhance internal communications. Additionally, the outdated interface and limited functionality led to low employee engagement with the portal. This highlighted the need for a more modern, flexible, and functional platform to address the company’s new challenges and business objectives.
One of the key prerequisites for the project was the need for a unified integrated platform that could connect 500 employees across different cities in Ukraine. SmartPoint Intranet, based on Microsoft 365, was selected following our internal procurement process, which considered SMART business’s expertise in corporate solutions implementation and our trust in Microsoft technologies
Oleg Usenko
CIO, PZU Ukraine
Reliability, security, and flexibility were key factors in selecting the solution, which is built on Microsoft 365. This allowed the company not only to deploy an out-of-the-box solution with essential functionality quickly but also to customize the system to meet its specific needs.

Project Goals for the Implementation of SmartPoint Intranet for PZU Ukraine

The SmartPoint Intranet implementation project for PZU Ukraine aimed to achieve the following objectives:
  • Establishing a Unified Environment for the Corporate Knowledge Base – The new environment was meant to structure, systematize, and centralize all critical company information, including internal policies, guidelines, procedures, document templates, training materials, and other corporate resources. This knowledge base format would ensure quick search capabilities and stable access to up-to-date information for employees.
  • Engaging Employees in the Company’s Active Life – The solution’s modern, user-friendly interface was intended to provide intuitive navigation for quick adoption of the system, granting access to current news, events, internal initiatives, and more.
  • Building an Organizational Structure – The solution was designed to enable the creation of an interactive organizational structure with centralized access. This portal component aimed to visualize the hierarchy of departments, divisions, and teams. Convenient data updates would ensure the structure’s relevance, which is crucial for transparent management and quick identification of responsible individuals or units.
  • Accelerating the Onboarding of New Employees – By providing access to essential materials in one place, the system aimed to reduce the time needed to search for necessary information and resources, facilitating efficient work.
  • Implementing an Employee Directory – SmartPoint Intranet allows for a centralized employee directory featuring individual profiles with details such as contact information, job positions, and departments. This tool enables quick identification of the right colleague for communication, which is particularly important for large cross-functional teams with a complex structure, like at PZU Ukraine.
  • Aggregating Information in One Place – The corporate portal was designed to serve as a single-entry point for accessing other essential company systems.
  • Ensuring Accessibility from Any Device – The system was expected to enable employees to use the portal from a computer, tablet, or smartphone, regardless of location, ensuring connectivity even outside office premises.
  • Creating a Unified Repository for Corporate Documentation – This objective aimed to centralize document management, simplify search and simultaneous access, and implement version control, ensuring the necessary security levels and role-based access permissions.
As a result, the project addressed PZU Ukraine’s strategic objectives focused on enhancing internal business process efficiency, fostering corporate culture, and establishing a modern digital workplace for employees.

Implementation of SmartPoint Intranet: Challenges and Achievements

The SmartPoint Intranet implementation project for PZU Ukraine was carried out in several stages, including both standard solution deployment and custom enhancements tailored to the company’s specific needs. An out-of-the-box solution was installed and configured for the customer, providing broad functionality to meet key business requirements through essential portal components, such as the Personal Account, Personal Services, Employee Directory, and Organizational Structure. Notably, the customer lacked a unified system containing up-to-date data on employees and departments. As part of the implementation, the SMART business team developed enhancements to build the company’s organizational structure using:
  • Microsoft Entra ID — a system that enabled automatic retrieval of employee data, including positions, departments, and other details,
  • Manual Data Entry through a specially configured list – for cases where Microsoft Entra ID data was insufficient or additional details were required.
As a result, the SmartPoint Intranet platform became a single “source of truth”, consolidating accurate employee data and establishing a clear, visualized company structure. The solution now allows for quick searches of employees and relevant information while simplifying data management and updates. Additionally, for HR professionals, the system has become an efficient tool for managing human capital

Enhancing Corporate Information Security with SmartPoint Intranet and Reducing Unauthorized Access Risks

As part of the enhancements, functionality was implemented to meet information security requirements regarding access to SmartPoint Intranet. Security policies were configured to allow user access to portal information only from corporate devices and “whitelisted” IP addresses. This significantly increased corporate information security and minimized the risk of unauthorized access. To monitor and control document access based on an employee’s role, position, or department, a script was developed to generate audit reports on access permissions.

Employee Adaptation to the New SmartPoint Intranet Solution

Major changes in communication tools often cause stress or resistance among employees. One of the challenges was overcoming concerns about a prolonged adaptation process for PZU Ukraine employees and convincing the team of the new solution’s benefits. However, a well-thought-out approach helped to dispel all concerns. Specialists from different departments – project management, IT, marketing, and PR – were involved in the implementation of SmartPoint Intranet on the customer’s side. This comprehensive approach ensured that all key aspects of the platform were taken into account, from technical configurations to ensuring ease of use for end users.
For our team, this was the first experience working with a Microsoft 365-based solution, so we and the vendor focused significantly on explaining the architecture and portal structure, discussing technical details, and exploring integration possibilities with other Microsoft 365 products. SmartPoint Intranet unified all the necessary tools and services, which were previously scattered or insufficiently integrated into a single, centralized solution. Thanks to this, employees now have convenient access to information, communication tools, a knowledge base, documentation, and other resources in a single window. It was through the productive collaboration between our two teams that we successfully achieved one of the project’s primary goals – creating a unified digital communication environment
Oleg Usenko
CIO, PZU Ukraine
Taking all custom modifications into account, the implementation of SmartPoint Intranet took 13 weeks. The entire company is now using the portal, and SMART business continues to provide technical support at the customer’s request.

Initial Results and Next Steps for Expanding the Corporate Portal and Digitalizing Other Business Areas

Currently, 500 employees of PZU Ukraine actively use the portal. Thanks to the SmartPoint Intranet app, integrated into Microsoft Teams, the portal is accessible from any device where Microsoft Teams is installed (computer, phone, tablet). Employees no longer need to switch between different systems or applications – everything they need is available through Microsoft Teams’ convenient interface, regardless of their location. Synchronization with Microsoft 365 tools provides access to files, calendars, task lists, and more. This has turned the system into an environment where all essential work tools are just a few clicks away, ensuring a smooth, fast, and intuitive experience with corporate information. The customer particularly highlighted the functionality of the Task Center portal component. It allows employees to create and assign administrative tasks, track their progress, and monitor completion. This helps keep the focus on important tasks, enabling employees to dedicate more time to strategic objectives by reducing routine actions. The company does not plan to stop at its current achievements and has already outlined further development directions for the SmartPoint Intranet portal. Planned enhancements include customized security settings, such as expanding access rights and control over confidential corporate information, ensuring the portal meets modern cybersecurity standards.
Building a unified digital environment for a company is a prime example of a people-centric business and corporate culture. The company not only enhances work efficiency by integrating tools and information into a single space but also fosters openness, transparency, and emotional comfort among employees – an especially crucial factor in today’s business environment. We are proud to be partners with PZU Ukraine in transforming the employee experience through the implementation of a modern solution ecosystem. Together with the customer, we have already identified the next steps for implementing SMART Payroll and SMART HCM & LMS, which will help automate and optimize key HR and financial management processes that are closely interconnected.
Natalya Onyshchuk
СЕО, SMART business
Would you like to learn how SmartPoint Intranet, combined with other SMART business software solutions, can enhance the efficiency of your business processes? Request a consultation and get a ready-made solution tailored to your needs! Request Consultation
15 min read
Світлана Сеник
Svitlana Senyk
HR Director
The synergy of traditions and innovations: How did
SMART business help to successfully implement a corporate portal for Nemiroff, the No. 1 vodka brand with 150 years of history?
Nemiroff is a global brand with more than 150 years of history, born in Ukraine. The company's history began in Nemyriv, a town in the Vinnytsia region, in 1872. Today, the brand employs nearly 900 people who help popularize Ukrainian products across all continents. The brand is known for its uncompromising quality and premium vodkas made from natural ingredients that reflect Ukraine's rich heritage. Recognized as the Vodka Brand Champion 2024, Nemiroff is among the world's top 10 fastest-growing spirits brands. Today, the company is one of the largest taxpayers in Ukraine and a leading exporter of vodka products labeled "Made in Ukraine." Nemiroff has preserved the historical legacy of valuable knowledge in its unique, original recipes passed down through generations since the 17th century. The distinctive combination of rich herbs, spices, and other handpicked natural ingredients is a significant factor in the brand's recognizability and strong competitive edge. The water used in the production is sourced from their own wells and undergoes an 11-step filtration process, including natural materials, ensuring Nemiroff's perfect taste. The company continually improves its recipes and production technologies, making the brand recognized by millions of enthusiasts on both sides of the ocean, and has a reputation as a premium brand that has been proven over centuries. People are behind the company's high results and numerous achievements. Nemiroff not only enhances its production traditions but also develops its human capital management as the most valuable component of a successful brand. One of the important stages in the development of this direction was the update of the corporate portal, which ensures effective communication between employees. The SMART business team, with its extensive experience in developing and implementing solutions for automating business processes and employee interaction, proposed that Nemiroff implement the SmartPoint Intranet solution based on the Microsoft 365 platform. This system encompasses the full range of necessary tools for building a modern unified digital environment. Therefore, after analyzing all the needs and tasks that the new portal had to address, it was decided that SmartPoint Intranet could fully meet all the client's expectations. And then the hard work of implementing the solution began.

Replacing the outdated version of the corporate portal and key requirements for the new digital environment

Before implementing the solution, the Nemiroff team clearly outlined to SMART business experts the key wishes with a focus on what needed to be considered in the planned upgrade:
Besides the fact that we wanted to refresh the design of the previous version of the portal, the main need was to make it bilingual so that our colleagues from abroad could also always have access to all the necessary information. Localization of a single environment in Ukrainian and English is not only about convenience, but also about making each of our employees feel like a part of a single team. The portal was meant to bridge the distance between us and bring employees closer to each other, regardless of the geographical location of the offices
Yuliya Kovalchuk
HR Manager
A lot has changed in the company's business processes since the previous corporate portal was implemented. There are now new internal resources where news is regularly published, training and other working materials are stored. Now, it would be more convenient to consolidate all this in one environment, which is exactly what the SMART business team did. In general, based on the extensive experience of developing and implementing modern solutions for various companies, SMART business experts have identified the following common disadvantages of outdated portals:
  1. Lack of a unified environment: information is stored in different sources, not within a single digital environment. Consequently, this complicates the search and accessibility of useful materials for employees, leading to decreased productivity and work efficiency.
  2. Unattractiveness and inconvenience of the interface: outdated portals have a non-intuitive UX design for the modern user. This factor complicates navigation and reduces user comfort. As a result, the company does not get the desired motivation of employees to use useful corporate resources in their work;
  3. Inability to adapt to the needs of a growing company: the development of technology and changes in business processes often result in new needs that the old portal cannot meet. Modern solutions are more flexible and adaptive in this regard.
SmartPoint Intranet is a unified digital environment for the company to promote its corporate culture and automate work processes. The portal based on the Microsoft 365 platform is a comprehensive tool that:
  1. Reduces the workload of the HR department: the system functions as a unified environment for storing data and accessing all necessary information about the company, employees, and processes. This organization of corporate knowledge helps improve employee training, onboarding, communication, and handling typical employee requests;
  2. Develops talents: the portal is a powerful learning platform that can contain a knowledge base, self-learning materials, and other resources to help employees grow;
  3. Takes care of time management: the portal's tools allow for effective use of employees' working time and tracking the progress of assigned tasks;
  4. Strengthens corporate culture: no matter where your team members are located, the SmartPoint Intranet portal will become a unifying digital environment for everyone. Employees can stay updated on events and changes in company processes, expand the corporate library, and view information about offices and colleagues.
Updating the corporate portal allowed the Nemiroff team to address primary needs that the outdated system could no longer meet. Additionally, the company gained a wide range of tools to enhance and develop related business processes involving employee communication and human capital management. Learn more

How did the implementation of SmartPoint Intranet and preparatory workshops for users go?

Migration from the previous version of the corporate portal to the new digital environment took about two months. Of course, the Nemiroff team had some concerns. Would employees who were used to the previous version like the new portal? Would the specialists involved in the project be able to master the new system in a short time and teach the rest of their colleagues to use it? In order to dispel all doubts, after the solution was implemented, SMART business experts held useful workshops on working with the new portal. This stage is necessary for the client to fully understand the system's functionality, learn how to handle common cases, and become fully comfortable with the new digital environment. Of course, questions about additional system features and the possibility of adapting to custom processes appeared even after the series of workshops ended, when the Nemiroff team began working with the new portal on their own. Therefore, SMART business experts always stayed in touch with the company:
Undoubtedly, the workshops were very helpful in getting acquainted with the system and becoming proficient with it. Later, after our team started working independently, we had questions related directly to our individual business cases. We then realized it would be great if webinars were conducted in two stages: before starting to work with the solution and after. After all, when we started working with the system for the first time, everything was quite dynamic, and it was not always possible to foresee certain local working issues that we would face in the future. At the same time, SMART business experts promptly responded to our additional requests and helped us understand everything, ensuring caring support.
Polina Bahachova
HR Manager
At the early stages of working with the updated solution, the Nemiroff team highly appreciated the convenience, design, and usefulness of specific environment components, particularly:
  • Personal account is each employee's personal working area on the portal. Currently configured components include a Personal Event Calendar, Corporate and Personal Knowledge Bases, and an Organizational Structure of employees. Each element supports the idea of a single window. The Personal Calendar allows viewing one’s workload and planning meetings since it is integrated with Microsoft Teams and Outlook calendars. The Corporate Knowledge Base allows quick access to necessary information, documents, or materials by category. The Personal Knowledge Base lets employees create their own competence center and share their knowledge and experience with colleagues. Convenient options of the Employee Organization Structure include autofocus on your own card in the employee tree, integration with Microsoft Teams to view the status and availability of a colleague and, if necessary, start a conversation with him or her;
  • A news portal where all important company events can be found immediately on the main page. SmartPoint Intranet allows users to be informed about current news and create open conversations and discussions. This component of the portal encourages active participation in the corporate life of the company, strengthening team spirit and interaction within the team;
  • The organizational structure offers several design variations: by department, a detailed version with photos, and a folder structure. Thanks to such variability, even a large hierarchy can look transparent and understandable, especially for new employees. In addition, you can immediately write to the specialist found in the structure without having to switch to the email;
  • The employee directory is useful for finding colleagues by first and last name. This is useful when you do not know in which department a colleague works or if you have doubts about whether the person's competencies match the task that needs to be assigned;
  • FAQ section. The Nemiroff team shared that the FAQ section with useful tips and guidelines, which was not available in the previous version of the portal, would be useful. The FAQ section will now be a specialized place to find answers to frequently asked questions, making access to information much easier;
  • Integration with Microsoft Teams allows using the main portal functionality directly from Teams, reducing the need to switch between different tabs. This integration provides a unified space for collaboration and communication. Users can easily share documents, links, news, and other information through Teams, which helps to increase communication efficiency.
SmartPoint Intranet has become a harmonious combination of high-quality visual and functional components for us. The updated portal significantly speeds up everyday processes. For example, to contact a colleague found on the portal, I don't need to switch between different tabs: it's enough to click once to start writing a letter or initiate a conversation while staying in a unified digital environment.
Polina Bahachova
HR Manager
SmartPoint Intranet is an out-of-the-box solution that contains all the necessary features you need to build a modern corporate portal: a personal account, personal services, photo and video galleries, office map, calendar, and much more. All this allows the SMART business team to implement a self-sufficient solution in just 4 weeks. Of course, the timeframe may vary depending on the individual needs of the project and custom visualization for the brand. In addition, quarterly releases will prevent your portal from becoming outdated. It will always look modern thanks to Microsoft technologies that are confidently ahead of the times. SmartPoint Intranet is based on Microsoft SharePoint and integrated with Microsoft 365. This factor ensures the reliability and security of the organization's data at any level of access. Submit a request

Further steps in working with SmartPoint Intranet and development of communication processes

After successfully implementing the solution and filling the digital environment with content, the Nemiroff team shared that they are now at the stage of migrating employees to the updated portal. It is planned that 430 employees from different countries and departments will use the system, and this number will only grow:
Now we are at the stage of promoting the updated portal to our employees. We want people to log in, familiarize themselves with the improved service, use it, communicate through it, and fully utilize it. Of course, we don't expect 100% portal visits in the first days because people usually need time to get used to something new. But we have developed a clear plan for engaging colleagues and demonstrating how the portal can already make their lives easier
Polina Bahachova
HR Manager
Once the employees completely migrate to the portal and actively use it, the Nemiroff team plans to develop its HR direction by implementing an HCM & LMS system. It is worth noting that integration with SmartPoint Intranet will also be useful here. Corporate portal users will be able to view their connected sections from the HR ecosystem without leaving the SmartPoint Intranet personal account:
In the future, we plan to strengthen our HR processes with new solutions, particularly recruiting, onboarding, training, and others. Our priority is active scaling of the HR direction with an emphasis on goal setting because Nemiroff has always understood how significantly the team's work influences the achievement of the company's key goals. It is important for us to ensure accessibility, bilingualism, the ability to provide our employees with all the necessary information, and make sure our workers are informed about our common goals
Yuliya Kovalchuk
HR Manager
SmartPoint Intranet is a multifunctional tool that facilitates company scaling. In addition to its integration with HCM & LMS, it can also integrate with CRM, DMS, and ERP systems, offering a wider range of management solutions.

How does a high-quality corporate portal impact the employer brand?

Putting aside the purely technical reasons for updating a corporate portal, the primary goal of this upgrade is to improve employee engagement and strengthen the feeling that the company cares about them. When you provide people with truly effective and useful tools that significantly simplify their lives and wrap it in an attractive package—premium design, like our product, with a friendly interface—the result is not just a portal but a place of strength where you are inspired and feel like you belong
Polina Bahachova
HR Manager
As we can see, SmartPoint Intranet is also a powerful solution that positively impacts the employer brand by providing:
  • A professional image: a high-quality corporate portal makes candidates, newcomers, and experienced employees think of you as a modern and progressive employer. The pleasant and user-friendly design, easy navigation, and broad functionality of the digital environment add professionalism to the company's image;
  • Talent acquisition and retention: a nice and user-friendly portal can be an indicator that a company values its employees and cares about making their workplace as comfortable as possible;
  • Company culture and values: SmartPoint Intranet can represent the company's corporate culture and values through the content you provide to users. Therefore, the portal acts as an additional transmitter of the brand’s policies and values, shaping attitudes toward it.
  • Efficiency and convenience: a high-quality corporate portal can enhance employee efficiency by providing convenient access to the information, tools, and resources needed to perform their duties. This positively affects overall productivity and the level of satisfaction with you as an employer who provides the team with everything they need.
The successful implementation of SmartPoint Intranet for Nemiroff demonstrates how one innovative solution can positively influence the achievement of several strategic company goals:
As a result of launching our new corporate site, we would like to express our sincere gratitude to the IT, marketing, and HR departments for their invaluable help and support. Their professionalism, coordinated work, and dedication were key factors in the successful launch of the project. Thanks to joint efforts, we achieved high results and are very grateful to each person for their contribution to this important step for our company. We also want to thank the SMART business team for the successful implementation of the project. Their expertise and support helped us to realize all our plans and ideas, enabling us to create an effective and user-friendly corporate website
Svitlana Senyk
HR Director
Rely on the expertise of the SMART business team and start building or updating your corporate environment using the Microsoft 365 platform today: Submit a request
7 min read
Файно маркет
Правда Тетяна
Tetiana Pravda
Director of the Human Resources Department
Modernization of HR processes: how not to lose contact with employees during the growth of the retail network
Fayno Market is a progressive retail chain of convenience stores that is growing rapidly. More than 100,000 buyers visit the stores daily. In the conditions of stable growth and expansion of the chain’s geography, high responsibility and observance of the principle of good neighborliness remain unchanged. Today Fayno Market is represented in 15 cities and 30 settlements of Ukraine. The company develops its own trademarks: Vyhidno, Myla Pani, Luxberi, Fayna Marka and has 155 stores, own production and culinary – 31 bakeries, 17 pizzerias, 54 grill zones. Despite the war and difficult business conditions in 2022, the chain entered the TOP-10 largest chains in Ukraine in terms of the number of outlets. And during martial law, the company has opened 27 new stores.

What was the reason for changes?

The rapid development of markers for neighbors – both in terms of the number of staff and the number of points of sale – has become an impetus on the path to full digitalization and automation of core business processes. The company’s management has always paid great attention to the development of employees and the continuous improvement of working conditions. No wonder, therefore, that for several years in a row the chain received the Brand of the Year and Best Employer of the Year awards.
“With the expansion of the network, we began to think about how to keep in touch with employees of all departments. We understood that we needed digital tools for establishing internal communication and smooth operation within the network”.
Tetiana Pravda
Director of the Human Resources Department
In 2022, a decision was made to implement a Ukrainian solution SmartPoint Intranet, developed by SMART business based on Microsoft technologies, which was the first step in the company’s global digital transformation.

Beginning of the transformation 

The main request that the customer turned to us with was to build a single ecosystem for managing the staff of the entire network with the possibility of strategic planning. Of course, automated tools were required to solve this task. The management of Fayno Market chose Microsoft as a unified vendor to automate business processes and increase the productivity of staff and the company as a whole.
“We chose secure software and a reliable Ukrainian company to implement our strategy. In addition, Microsoft provided free licenses for 4 months for Ukrainian businesses, which was a nice bonus. We were faced with the task of a global transition to the Microsoft 365 infrastructure”.
Dmytro Sarvadi
Director of Information Technology Department

Opportunities opened up by SmartPoint Intranet

Centralized access to all Microsoft 365 apps

Using SmartPoint Intranet, the customer got free access to Microsoft 365 tools in a single environment: Office 365, Azure, Power BI, Yammer, Teams, SharePoint, Planner, Sway. SmartPoint Intranet provided a single, secure entry point for all users: using Microsoft Azure AD, the customer has access to all Microsoft 365 accounts. New digital applications and revised and improved business processes have created a convenient and modern employee workplace. Now all internal communication processes take place in a single window thanks to seamless integration with Microsoft Teams. That is, after installing SmartPoint Intranet, a tab appeared in Microsoft Teams for quick access to the corporate portal. Employees can work with the portal as an inseparable part of the Microsoft Teams functionality.

Collection and systematization of corporate information

It was important for the customer to consolidate corporate information in a single environment in order to provide employees with quick access to it. Company news, events, standards, corporate culture documents, templates and instructions (for example, onboarding) – all this became available from a single window. Due to synchronizing the portal calendar with Outlook and Teams calendars, employees do not need to switch between different applications to view scheduled appointments and upcoming company events. To provide employees with access to document templates or answer common questions such as “how to take a vacation” or “how to get a certificate of employment”, the customer can use the content page builder. This is an easy-to-use CMS tool that you can set up yourself without the involvement of external specialists.

Convenient viewing of the multi-level structure of the retailer network

Since the trend of constant development continues in Fayno Market, which leads to an increase in the number of outlets and, accordingly, staff expansion, it is important for top management to see an organizational structure that reflects real changes. For convenience, the customer uses a horizontal organizational structure on the portal with the ability to filter employees and departments. In the organizational structure, it is possible to find the needed department or branch, subordination and contact details of employees. For communication, Fayno Market also uses employee directory, where, in addition to contact details, you can find information about the birthday, department, position, corresponding tasks of a colleague, and even the date of the first working day in the company.

Saving and recording important events

The management of the chain had a request to create their own media library to save such important events as the opening of new supermarkets or corporate events. Upon implementing SmartPoint Intranet, the customer received an environment for saving photo and video reports broken down by albums with easy navigation due to the branched folder hierarchy. This made it possible to sort events and quickly find the necessary files.

Automated process of opening a new point of sale

Opening a retail outlet is a multi-level, highly complex process in a retail company. Previously, to perform tasks within this goal, the customer used Bitrix24, but it did not fully meet the customer’s requests in many regards. Therefore, in addition to improving the processes of opening outlets by automating procedures, we were faced with the task of painless and quick migration of the customer from Russian software with the preservation of historical data. Having analyzed the process of opening a new outlet, the SMART businees team is currently conducting workshops for the customer to help simplify and reconfigure procedures using Microsoft Power Platform tools.
“Thanks to the systematic approach of our specialists to process automation and the modern platform from Microsoft, we can increase the efficiency of the customer’s current business processes. The use of convenient tools for a comprehensive solution of automation issues makes it possible to create a single ecosystem that harmoniously combines digital technologies and the productive work of all employees”.
Volodymyr Moskalenko
Product Owner in SMART business

About the plans

To implement the customer’s further plans for the transformation of HR processes and the role of HR in general, it was decided to integrate the SmartPoint Intranet portal with the SMART HCM & LMS HR management solution. Now, through the portal, you can already assign training in LMS and track the result. Full implementation is just being finalized. After project completion, a full-fledged HR environment will start operating in Fayno Market, which will cover all the most important processes for improving productivity and interaction between employees, as well as HCM and L&D processes. Fayno Market has a modern and energetic team committed to change, innovation, and growth, so the company’s next steps will be further digitalization by expanding the functionality of the SmartPoint Intranet portal, Microsoft Power Platform and introducing an innovative meeting room with built-in AI (artificial intelligence) technology.
“Our country is going through a severe ordeal, many have lost their jobs, lost their homes. Therefore, it is impossible to overestimate the importance of developing Ukrainian business, which not only creates jobs, but also gives hope for building the Ukraine of the future. We are very pleased that we were able to help Fayno Market in the digital transformation of the HR function. After all, the implemented solutions will help in informing, educating, supporting, and creating a safe corporate environment, and therefore in the development of a business that plays a crucial strategic role in the food retail industry”.
Natalya Onyshchuk
CEO of SMART business